A few weeks ago MaxJet, and all business class airline went under. It wasn't well funded and the big legacy carriers started to compete directly with the service. British Airways has begun an offshoot airline that will cater to those willing to pay a few extra dollars can have superior service. The new airline is being called "Open Skies" which is a result of the new open skies between the US and European Union. This agreement removed restrictions for carriers flying from only their home country to the US. Now airlines like KLM (Based in Holland) could fly from Madrid to Washington, DC where before they could only fly from Holland. This agreement will definitely create more competition, better service, and hopefully lower prices.
Here is the story about the new British Airlines company.
Open Skies Airline